24 September 2023

Digital Technology Guru

Digital Technology Guru Reviews

Embracing AI as an Opportunity: How Businesses Can Benefit

2 min read
Embracing AI as an Opportunity: How Businesses Can Benefit

There’s been much discussion about the potential impact of Artificial Intelligence (AI) on the future of work. Estimates vary widely, from 20% to 80% of jobs being rendered obsolete AI in the coming years. Some even speculate that AI advancements could eventually eliminate the need for humans in the workforce altogether.

To gain insights into this topic, the author reached out to ChatGPT, an AI bot, for its perspective. Unsurprisingly, the AI bot could not provide a definitive answer. However, as a technology consultant who has seen rapid changes in the industry, the author believes that embracing new technologies and leveraging them is crucial for progress.

While the advent of AI brings about significant changes, it also presents opportunities for businesses. Rather than solely focusing on the threats surrounding AI, it is important to explore how AI can help businesses improve and grow. Each company’s approach to AI will differ based on its specific needs, but there are several potential opportunities to consider.

One potential area where AI can have an impact is in sales and marketing. AI tools can help sales teams become more efficient automating tasks such as transcribing podcast episodes and accelerating proposal preparation. This allows the teams to concentrate on higher-value activities.

Another opportunity lies in developing AI products internally. As the technology continues to advance, businesses can explore building their own AI-based applications to enhance their offerings and provide more value to customers.

AI can also be harnessed to improve cybersecurity for both internal operations and client services. By leveraging AI, security teams can automate certain tasks, freeing up time to focus on more critical security strategies. This includes tasks such as reviewing audit logs, filtering for false-positive alerts, and optimizing security measures within platforms like Office365.

Recruiting and hiring processes can also be enhanced through AI. By utilizing AI technology, businesses can streamline the search for potential hires who not only possess the required skillsets but also align with the company culture. This can aid in finding the best talent more efficiently.

It is important for businesses to adapt and evolve with the changing times to remain successful in the long term. AI should be viewed as an opportunity rather than a threat, as it has the potential to energize and excite teams about what the future holds. By leveraging AI to improve various aspects of their operations, businesses can take full advantage of the possibilities presented this transformative technology.

Source: JJ Rosen is the founder of Atiba, a Nashville-based custom software development firm and IT support company.

Note: URLs were not provided for the sources.